11.07 - PREJUDICE:
A picture shown in one of the experiments done by psychologists included five men, two women and a baby with two of the men standing, one black man and the other white man face to face in the centre of the picture. When observers were asked to describe what they had seen most of the observers described that the cut throat raiser which was actually in the hands of white man was perceived as if it is in the hand of the black man and the black man was threatening the white man.

Other factors influencing perception are
• Personality
• Occupation
• Age
• Values
• Attitudes
• Long-term motivation
• Religious beliefs
• Social and economic status
• Cultural background
• Education
• Habits
• Past experience.

11.8 - MOOD:
Mood may influence perception. In an experiment, a picture of "four college men in sunny lawn listening to radio" was interpreted as under by men having different moods

• HAPPY MOOD -- complete relaxation not much to do; just sit and relax. Not much to think about.
• CRITICAL MOOD -- someone ruining good pressed clothes by lying down like that. They are wasting valuable study time.
• ANXIOUS MOOD -- they are listening to football game or World Series. Probably a tight game. One guy looks as if his side wasn't winning
  

11.09 - CONTEXT:
In figure no 8, a group of people are exposed to a group of pictures with faces (top line) and animals (bottom line). One perceives the last picture in the top line as a bald man rather than a rat (in the bottom line). Definitions of the term "context" have been listed here which potentially influence perception in human beings

• Historical
• Social cultural
• Individual
• Situational (figure 8 and 10 and 11)
• Structural (figure 9)

11.10 - SCHEMA THEORY:
This theory helps us to go beyond the information given by making assumptions about what is usual in similar contexts. Psychologists have found out in experiments involving people, that when an individual is explained about what he is going to perceive in the future, and after exposure to those objects in a room (for example a classroom), it is found that the individual adds to the objects which may not actually exist there, or may not perceive or notice the objects which are not concurrent with the explanation (a dinner plate in the classroom instead of notebooks and textbooks). This ability of mind helps us in perception.